Associate Marketing: Is It the Simplest Means To Make Money Online?

Affiliate marketing has been around long before the internet, but it
has become so much more popular as a way to make money since then.
Let's take a quick look at what it is and what it is exactly that makes
it so special, shall we?



Affiliate marketing is not about writing your own product and
trying to find people to buy it. Affiliate marketing is about
recommending someone else's product or products and making a percentage
from that sale. It's basically piggybacking on the efforts of other
peoples work, which is ok, because they want you to!



These marketers who have their own products will be very eager for
you to recommend their products. If they know what they are doing then
you are their best friend! And you can easily have a great, profitable
business relationship with these other marketers; they create the
products and you sell them!



This is really great for both the affiliate and the creator of the
product. The average affiliate marketer just wants to make some extra
money. They do not bother with creating products or services or even
handling other tasks that come along with being a product creator or
owner, like customer service, updates, upgrades, etc. Great affiliates
are really good at figuring out what people want to buy and then
directing those people to the product. This is one of the many
wonderful advantages to being an affiliate marketer: It is not your job
to sell the item. It is your job to simply pre-sell the item. Let the
items sell themselves.



Affiliate marketing can be even more lucrative for the affiliate
marketer by offering buyers incentives for buying through your
affiliate link. What kind of special offers? Well, the smartest
affiliates are affiliates that have actually tried the product or
service they are promoting. When the affiliate has actually tried the
product, they can create better offers based on what they know of the
product! The affiliate marketer that does this can provide additional
reports or even videos that explain the advantages or secrets of what
the buyer can do with the product or service! If you are an affiliate
marketer selling a software application, then you can tell your
visitors that they will receive a video from you showing the best ways
to make use of the software program.



Back to the original question: Is affiliate marketing the easiest
path to make good money online? Without a doubt, yes, it is. Once you
take into consideration the fact that you do not have to make a product
and all that you have to do is promote products to people that are
already looking for products you are promoting, taking candy from a
baby could not be easier.

About The Author

John Gottshall has a FREE step by step guide
to making money online. It is not one of those guides that's disquised
as a sales letter for something that costs money, it's the real thing.
Get it while it's still free => http://www.secretprofitfiles.com


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Give Your Logo The Essential Power!

No matter what you do to make your business a success, everything would
be fruitless if your business fails to register proper recognition in
its market. To let your logo display its potential to the full, it is
highly important to design it accordingly. Logos stand for the identity
of any business or organization and as such, should mirror its
objectives to the full. Hence, adequate attention is required to build
up the identity that your business aims for.



Creation of a company or business logo not only requires skill but
intelligence as well. This is a task of great responsibility and should
be handed to efficient designers, who have proved themselves in this
business. Often, entrepreneurs want to try their hand at designing
their own logos but the results might not be so bright unless you are a
professional graphic designer. Business logos serve as marketing tools
and are used on letterheads, business cards, signs and so on. It's,
therefore, not feasible to let your logo appear as an amateurish work
in front of the world. So, the first step towards lending your logo the
essential power would be to assign the task to a professional.



The next step towards a powerful logo creation involves the role of
entrepreneurs in the designing task. This is by no means in contrast to
what has been said earlier. Entrepreneurs should discuss their business
goals and prospects with the designers to convey what they want their
logo to represent. They should be able to translate their logos for
various promotional items as posters, classifieds, business cards,
brochures, etc. Once the outline of the logo has been finalized, the
client should review the design and make suggestions. Feedback and
reviews should always be welcomed so as to make the logo design more
alluring. It's important for your logo to look good both in black and
white. Avoid using too many colors in a single logo design.



Any business or company logo design should possess the inherent
capacity of standing the weathers of time. Following the changing
trends will never account for the lasting success of any logo. Once the
trend wanes, the logo too goes beyond recognition, in other words, it
loses its identity. The target of any business entrepreneur should thus
be the creation of a unique logo design that would stand the test of
time and register an indelible impression on the onlookers' minds. It's
definitely not a layman's job to create such unique logos. Simple but
unique: that's the recipe for a powerful and effective logo.
Intelligent design and concept makes a logo unique. For instance, if
your business is based in the US, do not use a star in the logo as
hundreds of competitive companies have already done so. Besides, the
logo design of any organization should appeal to its target audience.



To let your logo imbibe more power within itself, the name of the
business (either in abbreviation or in full text) can be imprinted.
However, this should not make the logo complex. Your logo design should
appear clean and simple, and reflect the motto and feel of your
business. Once your logo has achieved the power, gaining an advantage
over your business competitors would not be a big ask.

About The Author

Suzanne Macquire is an Internet marketing
professional with expertise in content development and technical
writing in a variety of industries.




http://www.mycorporatelogo.com/


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The 7 Figure Code Rant

This is a rant about the 7 figure code product which was just launched
amougst all the hype and flood of autoresponder emails most of us "non
guru" internet marketers must have recieved from the "gurus" these last
couple of days.



Dont get me wrong here, i respect Mike Filsaime and his products
greatly. I have a copy of the Butterfly Manuscript and its good stuff.
Heres a link to the first chapter if you want to check it out Click
here



The 7 Figure Code sounds outstanding and nothing I have come across
before. I understand business is business and we are all in it
fundementally to make money and to be successful. What im a little
dissapointed about is why isn't this product available to those
affiliates who could really do with promoting something like this?



At the moment every successful "Guru" and his dog has emailed me
with their extra added bonus and little hyped up story and sales pitch!




So by my reckoning by letting those already rich and successful promote
this (and probably many other) top notch products it lessens the
competition, corners the market and distributes all the cash earned
from this to those select favorable few.



And when the hype has died down and the lions share of the MAJOR
money has been made for those already with more decimals in their bank
balances than the number Google (he he, see what i did there!) those
not so fortunate to have a beach house in Malibu can fight over the
remaining few who are interested in purchasing this product.



I know this game is a "them" and "us" business, even though "them"
do there very best to convince us they care with an arm around the
shoulder and an affiliate link in the other hand! (with a freebie
insentive of course!)



Listen im not begrudging the success of those who are successful,
not at all. I have the upmost respect to anyone who has earned a kings
ransom in this business, because its the hardest thing in the world to
fire ones self out of the 98 success circle. Kudos to all who do it.



But once in a while it would be a nice to get one of the first
bites at the cherry instaed of being left with the bits that stick to
the stone.



Well I gotta go.....i have just been emailed as I write this
telling me I have missed out on the chance to get the aforementioned 7
figure code, but if i "act now" then maybe i will still be in with a
chance...!




....I think ill wait..........!



I promote products as an affiliate and although some of the sales
pages are cheesier than a dairy farm, I try and only promote those I
think are worth the bandwidth they are hosted on (before anyone jumps
on me, I am only human and make mistakes too!) So if anyone who's
anyone is reading this....




.......please take one eye off your paypal account and listen :-)




Those who are not legends in their own lunch time have feeligs too!!!




Lee Brooker


http://www.DrNewbie.com


From the heart x

About The Author

A wannabe "guru" but not wanting to be a
"guru" in internet marketing. Still chasing that "working i my PJ's on
my laptop by the beach for half an hour a day" dream.... He He.



I prefer working in my underpants anyway....helps me concerntrate :-))




http://www.DrNewbie.com


http://www.Free1UpOnline.com


http://www.Beginners-Online-Business.com




Plus a bunch more...........but ran out of characters..oh...a couple lef


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How to Make an Ebook

Ebooks have become a very common commodity on the Internet. Ebooks are
electronic books that you can open, read, and print by using your
computer. Writing an eBook is among the best ways to brand your own
business. Writing an eBook is like any other form of writing be it a
letter, a user guide, a report, etc. You must know who your target
audience is and write to them. Writing an eBook is actually easier than
you might think and is a feasible way to make some extra money online.




Steps in Writing an Ebook



Your eBook must provide answers to questions that a hungry audience
within your niche is asking. There is so much junk information floating
around providing answers and solutions which people could care less
about. Even though your eBook needs to be about a niche in which you
have some degree of knowledge, you can easily find what marketers are
hungry for in practically any niche by simply looking at what people
are talking about in forums. You’ll often read common questions
from people who are willing to pay a pretty to someone who can provide
answers.



Decide on a catchy, yet meaningful title for your eBook. Be careful
that your title doesn’t misrepresent your eBook’s content.
The last thing you want is to tarnish your reputation as an author by
exaggerating the claims of your eBook with your title or in your
marketing pitches. It’s always better to under-promote and
over-deliver.



Decide on how many pages you want your eBook to have. The nice thing
about eBooks is that they don’t have to be very long. 25 - 40
pages is quite common for eBooks. After you finish writing your eBook,
be sure to have a couple different individuals proof it for errors.
Typographical errors are so common nowadays, but that doesn't make them
right or acceptable. Numerous typos in books or eBooks always leave a
poor reflection on the author. Once you have written your eBook and
have it laid out in an easy-to-read manner, you will need to convert it
into a .pdf or an .exe format.



Once you’ve finished producing and pricing your eBook, you
need to develop a marketing strategy. The are literally hundreds of
ways to market your eBook, so implement a variety of methods. I would
also suggest recruiting affiliates to promote your eBook. Provide your
affiliates with tools such as banners, articles, and even a list of
keywords. Affiliate participation and success will depend on the
quality of your eBook and the promotional tools which you as the
creator provide them.




Conclusion



Many marketers are making a small fortune selling eBooks online.
Writing an eBook is like building a house, You have to start with a
solid foundation and a specific plan. Writing an eBook is probably
easier than you think. The hardest part is actually siting down and
begin writing.

About The Author

Scott Brooks is a successful entreprenuer
with over five years experience in internet marketing. Have you been
wanting to create your own ebook, but just haven't known how to get
started? Get a FREE, comprehensive guide to teach you everything you
need to know about writing an eBook at: http://downloadsuniverse.com/howtowriteanebook.html.


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How to Write Persuasive Copy for Company Brochures

When it comes to selling your products and services, many companies
miss a trick when it comes to writing the copy for promotional
brochures. This is because many businesses pack their glossy,
well-produced brochure with just the key features of their latest
offers and new solutions, without actually selling the benefits of what
it is they're offering. Far from getting inside the client's mind and
thinking about what they need, most company brochures make the fatal
mistake of ‘focusing on information instead of persuasion' (1).



A brochure is a sales document. It must present the reader with a
compelling solution to their specific needs in a clear and consistent
voice, using language they will find appealing. The tone of the copy
shouldn't be focused on your own company, but on the customer and their
requirements. You should also be clear on where the brochure sits
within your marketing mix, and adjust the tone accordingly. For
example, is it designed to close the deal or sell a meeting? It's
important to think about who will be reading it and what you want them
to do next.



Once you've established your market, key benefits and required tone
of voice, you need to consider the structure of your brochure. It's
useful to work with the designer on this part of the process, so you
can coordinate the length of copy needed and what sections it will be
divided into. You can ‘bolt on' copy into a design, but it's
better to work on the two in tandem as the results will appear more
cohesive. At this stage, it's also crucial to consider how your copy
fits with the images and graphics you're using. If chosen carefully,
your images will speak for themselves in conveying your key messages,
and you can write the words to complement them.



The captions you use to accompany pictures and graphics are also
very important. Most people remember these over and above anything else
in your brochure, so use them as a chance to sell your services in a
positive way. One last point on graphics, confine technical information
such as charts, graphs etc to their own section - don't break up
flowing and persuasive copy with badly placed graphics. Such detailed
charts and graphs are important for creating credibility, but only if
used in the right way.



Throughout your brochure copy, remember to keep referring back to
the needs of your customer, highlighting the benefits of every feature
you mention. Make your section titles emotive and attention grabbing
too. If you also establish possible objections that might exist in the
reader's mind - and deal with these questions - your copy will be even
more persuasive. If you speak to the target audience in the right tone
of voice, establish credibility (using relevant testimonials if they
complement your message), and create enticing, page turning reasons for
buying your products and services, then your readers will feel
compelled to act.



The final part of the process, therefore, is prompting your
customers to actually ‘do' something with the persuasive copy
you've put before them. A point also frequently missed in many company
brochures. A strong ‘call to action' is essential if you don't
want all your hard work to go to waste. If you want the client to meet
you, then ask them. Equally, if you want the customer to place an
order, tell them to order now and give them several options on how to
do it.



If you take some time to understand your customer's requirements,
and structure your copywriting to meet these needs in a coherent and
persuasive way, (always selling benefits not features), then your next
company brochure will achieve the really positive results you are
hoping for.




Sources




1. John Kuraoka, ‘How to write a brochure: advice from an advertising copywriter', 2006.

About The Author

An English graduate from the University of
Birmingham and professionally trained journalist at postgraduate level,
Laurence James has been copywriting for over ten years. A Member of The
Institute of Direct Marketing, he is also founder of The Copy Box - http://www.thecopybox.com


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Embrace Your Automaton

Many people can and have made a few dollars online or in the offline
network marketing world. However, many people do not make the really
big money. It's not that difficult, it's about applying the two best
friends you can ever have, that is the leverage known as duplication
and automation.



Anyone who does any form of network marketing knows all about
leverage, after all that's what building your downline is all about.
Even though they know they need more people there is a tendency among
many network marketers to ignore the additional leverage afforded them
by duplication. In this instance duplication doesn't just mean teaching
your downline then marketing system, but it means keeping track of
every effort you make, keeping track of which ones produce results and
duplicating those effort as often as possible. This means getting your
downline to duplicate these efforts as well.



When attempting to duplicate successful efforts you must first
start by meticulously documenting your every effort. You most know
which media did you use, phone, text ad, online ad, email ad, flyer or
business card. Where did you use it, which newspaper, parking lot,
forum or networking event. Who was your target audience old, young,
male, female, affluent or not. What day of the week was it. What time
was it. What was the weather like, I'm not kidding everything withing
reason you can thing of applies here.



Next you need to figure out not just how many positive results you
have had, but how much did each result COST you. Getting 100 positive
results is not so great if it costs you $2,000 a piece and you know
your lifetime payback is only going to be $500. That's not good roi.
However if you get 100 positive results and it only cost you $2.50 you
should be one happy camper.



After you have done the research and figured out what works for
your business you need to automate it. Automation does NOT mean
spending 23.5 hours of every day with a computer screen in front of you
and a headset jammed in your ear. If you spend that much time doing
something it doesn't qualify as automation in our sense. Automation is
a form of leverage, it is TIME leverage.



You can get automated and leverage your time by using a PC and PC
based programs to machine automate some tasks, by using pre-printed
materials, sales copy that is known to work for instance instead of
writing your own. You can also get automated by outsourcing to people
at reasonable rate of course those things you don't have to do
personally. Don't print out 25,000 mailers and lug them to the post
office if you can find a print shop or high school student who can do
this cheaply for you.



Spend your time doing the things that are most effective at getting
positive results for you. In the MLM world this means those things that
grow your downline. If you find what works and duplicate, then you
automate yourself to free yourself from mundane tasks you will have
unleashed some potent leverage. If you duplicate and automated you will
have embraced the successful network marketing machine, the leverage
automaton.



One last word these concepts like so many others in the marketing
world are powerful, but they only work to full effect if you apply them
liberally and consistently.

About The Author

Brandan Collins is an Internet Marketer and
Network Marketing Mentor. To learn how you can easily automate multiple
streams of income he recommends you visit http://automate.meganetsuccess.com


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Embrace Your Automaton

Many people can and have made a few dollars online or in the offline
network marketing world. However, many people do not make the really
big money. It's not that difficult, it's about applying the two best
friends you can ever have, that is the leverage known as duplication
and automation.



Anyone who does any form of network marketing knows all about
leverage, after all that's what building your downline is all about.
Even though they know they need more people there is a tendency among
many network marketers to ignore the additional leverage afforded them
by duplication. In this instance duplication doesn't just mean teaching
your downline then marketing system, but it means keeping track of
every effort you make, keeping track of which ones produce results and
duplicating those effort as often as possible. This means getting your
downline to duplicate these efforts as well.



When attempting to duplicate successful efforts you must first
start by meticulously documenting your every effort. You most know
which media did you use, phone, text ad, online ad, email ad, flyer or
business card. Where did you use it, which newspaper, parking lot,
forum or networking event. Who was your target audience old, young,
male, female, affluent or not. What day of the week was it. What time
was it. What was the weather like, I'm not kidding everything withing
reason you can thing of applies here.



Next you need to figure out not just how many positive results you
have had, but how much did each result COST you. Getting 100 positive
results is not so great if it costs you $2,000 a piece and you know
your lifetime payback is only going to be $500. That's not good roi.
However if you get 100 positive results and it only cost you $2.50 you
should be one happy camper.



After you have done the research and figured out what works for
your business you need to automate it. Automation does NOT mean
spending 23.5 hours of every day with a computer screen in front of you
and a headset jammed in your ear. If you spend that much time doing
something it doesn't qualify as automation in our sense. Automation is
a form of leverage, it is TIME leverage.



You can get automated and leverage your time by using a PC and PC
based programs to machine automate some tasks, by using pre-printed
materials, sales copy that is known to work for instance instead of
writing your own. You can also get automated by outsourcing to people
at reasonable rate of course those things you don't have to do
personally. Don't print out 25,000 mailers and lug them to the post
office if you can find a print shop or high school student who can do
this cheaply for you.



Spend your time doing the things that are most effective at getting
positive results for you. In the MLM world this means those things that
grow your downline. If you find what works and duplicate, then you
automate yourself to free yourself from mundane tasks you will have
unleashed some potent leverage. If you duplicate and automated you will
have embraced the successful network marketing machine, the leverage
automaton.



One last word these concepts like so many others in the marketing
world are powerful, but they only work to full effect if you apply them
liberally and consistently.

About The Author

Brandan Collins is an Internet Marketer and
Network Marketing Mentor. To learn how you can easily automate multiple
streams of income he recommends you visit http://automate.meganetsuccess.com


--------------------------------------------------------------------------
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Ezine Marketing

If you are looking for new marketing methods you are not alone. Many
people find that they have hit a wall as far as their marketing plan is
concerned, and in turn, they look for ways to change things up a bit.
One of the most overlooked ways of marketing is through ezines.
Although this may not suit the way that you do business, at the very
least you should consider what ezine marketing is all about. The fact
of the matter is that this way of internet marketing offers many
benefits. Even if you do not end up using ezine marketing in your plan,
you could benefit by learning what it has to offer. You never know when
you are going to change your mind, and decide that this way of internet
marketing could help you to succeed.



Here are three tips to consider if you are interested in ezine
marketing. They should help you to get a good idea of what the industry
is about as well as some things that you should and should not do.



1. If you are interested in ezine marketing you need to make sure
that you are getting involved in the right way. Generally speaking,
there are two ways that you can use ezine marketing to your advantage.
First off, and the most simple way, is to take out ads in ezines that
are specific to your industry. This way, you can be rest assured that
people who are interested are going to see what you have to offer. If
you are going to do this, make sure that the ezine has a nice
subscriber base. After all, you do not want to pay for an ad that
nobody is going to see.



Your other option is to start your own ezine. This is a great thing
to do if you have the time to get started. The nice thing about ezine
marketing this way is that you can be in charge of every last detail.
And if you have a large customer email list, you can begin to send this
to them on a regular basis. Of course, this will help you to achieve
more sales over time.



2. Take the time to make sure that ezine marketing would benefit
your business. Although ezine marketing is great for some industries,
there are others where this may not be such a great idea. You should
look into the different ezines that are available within your industry.
If you cannot find any, there is a good chance that ezine marketing may
not be right for you.



3. Just like anything else, it takes some time to see results with
ezine marketing. Track everything that you do so that you can repeat
what is working, and cut out what is holding you back.

About The Author

Pasi Kaarakainen owns the website with
resources of everything you'll ever need to start, run and grow a home
based business. To find the best ideas and opportunities so you can
work at home visit: http://www.WealthAtHomer.com


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An Integrated Approach To Marketing Is The Key To Online Marketing

Marketing could be described as the key to any business succeeding
& surviving in the corporate world. Integrated marketing, or IMC,
captures all of the marketing mechanics that exist & utilizes them
as a united force rather than let it run on its own individual course.
This is all well and good, but what would the benefits be of integrated
marketing? Well for starters, integrated marketing leads to an increase
in coordination, efficiency and as a turn around create a cost
reduction within the company or business.



This is evident in many online marketing campaigns that are
launched on the web today that want to be successful. The majority of
the online community makes buying/selling decisions or for that fact
even registrations through interacting with many integrated marketing
tactics.



Let’s take a small look & give you a basic idea about all
of this. Say you want to start your own business online, you have no
start up capital but your enthusiasm is more than enough to compensate
for the lack of funds. What do you do? Well you first spend days
searching the web for a site that will offer you all the instruments
needed to have that solid integrated marketing approach and have your
own web site for you to customize, upload & later manage. After
many restless nights of searching let me save you some precious time
& direct you to a site that at first glance may look too good to be
true! ekwa (www.ekwa.com), an innovative tool in web marketing which
comprises of all these features to best suit your needs.



If you run a serious online business your website is probably the major
contributing factor to your success, especially if it’s
well-designed, user-friendly and informative. The company website is
the prime connection between you and your customer base, upon which
every business relies. So, it makes sense that everything a person sees
on a website should project an image that is consistent with your
corporate identity.



ekwa provides web templates, hosting & one very power packed
integrated viral marketing package that enables you to carry out your
comprehensive viral marketing campaign. Apart from all that now ekwa
introduces ekwa lite which won’t cost you 10$ not even 1$. You
know what, don’t even pull your wallet out as this entire ekwa
lite package is absolutely FREE! www.ekwa.com integrates all of the
needed marketing tools (blogs, publishing opportunities, having access
to ekwa community, photo sharing, web site templates & many more)
for you to succeed.

About The Author

Dhanushka Fernando Is the Media and Client
Marketing Manager for ekwa Labs. Check out their new ekwa lite package
for FREE by visiting http://www.ekwa.com.




Email : dhanushka@ekwa.com Web : www.ekwalabs.com, www.ekwa.com

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